Page Layout Algorithm Affects Search Engine Optimization
If you see that your website link rank has been turned down in the organic search of Google, it is for the recent page layout algorithm. There are lots of websites which are using a high ratio of ads on the landing page of any menu, and the searchers are feeling irritated in time getting their required contents. They want to get some information or the topic they have searched for. So, there is a rule of producing ads by Google’s Matt Cutts and in time of producing advertisement on the web page of any site, you have to follow the rules.
Page Layout Algorithm
Sometimes, the page contents are not finely visible by the visitors of the site for the heavy advertisements on the page. This dampens the spirits of the visitors to visit the page and sometimes, they leave the page. If you get enough contents “above-the-fold”, it is fine. But, there are some website pages which are covered with huge ads above the fold (without scrolling). These kinds of ads penalize the websites for the Google page layout algorithm.
The Effects of It
The visitors are not getting now your website link that they got on SERP in a few days ago. After the refresh of Google algorithm effects on website page layout matters, the websites which are penalized will lose their ranks in Google. So, the on-going search engine optimization process also will be worse affected for it. Though, the recent report says that the sites which will be affected for this Google page-layout algorithm updates are only less than one percent. But, still the effect of the updates should be cured as soon as possible for gaining the best search results and traffics.
Most of the news websites are using larger ads above the fold without scrolling, and has a smaller place to provide the contents of the page. This has also become the tendency of other sites as well.
If your website has a larger blank or while space, it might be penalized. On the other hand, the font size except of regular ones, it is under Google’s hard looking. A report also says that it will bring worse impact upon some other languages except English.
Cure the Algorithm As Soon As Possible
As Google penalizes websites for the page layout algorithm, you have to reform your page layout as per the norms selected by Google. You have to take care of extra white places as well as font size. As soon as the said problems will be cured, you will regain your website link rank among the top ones in the search engines.